Market Research - Fundraising Sources in West Edmonton

We are looking at diversifying our fund development sources. We need to find more ways to develop funds for our charitable non-profit. As part of this process, we need to analyze and evaluate the associated risks with a variety of fundraising efforts. This project would include market research and business-to-business research in attempts to identify key opportunities for Kids On Track. Surveying of various local businesses would be useful for understanding brand recognition, willingness to donate, willingness to sponsor, etc. Various fundraising activities they could evaluate are city-wide trivia nights with local restaurants or bars, gala-format evening events, online engage events, seasonal events and the role of business, and others. How does a small non-profit stand out in a market where there are big players like the Stollery, for example.

Community Partner Project Extension

Students will be given an opportunity to extend their community partner projects from the Winter 2022 semester. Projects must start by Monday, April 11, but can start as soon as students have confirmed with their employers that they will be continuing their projects. Students must submit their final projects by Monday, April 25, 2022.