Multi-Platform Synergy: Unleashing Digital Excellence
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Project scope
Categories
Sales strategySkills
target audience social media campaigns regulatory compliance usability testing risk analysis user feedback salesThe goal of this project is to create a comprehensive strategy for Omax3m to maximize their presence on Instagram, Facebook, LinkedIn, WhatsApp, and PayPal. This will involve several different steps for the learners, including:
- Conducting a competitive landscape analysis to identify key competitors and assess their strengths and weaknesses.
- Developing a social media campaign strategy to define objectives, target audience, platform selection, content calendar, and metrics and analytics.
- Creating a market expansion report to assess the potential for growth, develop an entry strategy, ensure regulatory compliance, and identify potential risks.
- Conducting user testing and analysis to plan, collect, and analyze user feedback.
- Reviewing the privacy policy for each platform and providing recommendations for updates or improvements.
By the end of the project, learners should demonstrate:
- Understanding of the competitive landscape and the strengths and weaknesses of key competitors.
- Ability to develop a social media campaign strategy with objectives, target audience, platform selection, content calendar, and metrics and analytics.
- Ability to create a market expansion report with potential for growth, entry strategy, regulatory compliance, and risk analysis.
- Ability to conduct user testing and analysis to plan, collect, and analyze user feedback.
- Ability to review the privacy policy for each platform and provide recommendations for updates or improvements.
Bonus deliverables include:
- Researching and providing sales generation tips for students.
Final deliverables should include:
- A comprehensive strategy document outlining the competitive landscape analysis, social media campaign strategy, market expansion report, user testing and analysis, and privacy policy review.
- A presentation summarizing the strategy document.
Omax3m acknowledges that a job well done deserves compensation. We believe in rewarding students for their efforts, and we are open to providing a stipend once tangible results are achieved.
About the company
Representation
Diversity and inclusion
Categories highlighting this company’s ownership and values
BIPOC-Owned Community-Focused Immigrant-Owned Minority-Owned Small Business Women-OwnedOMAX3M Skincare & Wellness is a premium wellness brand specializing in magnesium-infused natural skincare products designed to support relaxation, muscle recovery, and skin hydration. Founded by Maxine Willocks, OMAX3M blends holistic wellness practices with high-quality, science-backed skincare solutions to promote overall health and well-being.
We serve health-conscious individuals, fitness communities, wellness practitioners, and senior wellness programs, offering products and practices that integrate seamlessly into self-care, yoga, and active lifestyles.
Our Mission
At OMAX3M, our mission is to empower individuals and communities through accessible, natural wellness solutions. We combine sustainability, inclusivity, and innovation to deliver products that are effective, eco-friendly, and ethically crafted.
By leveraging collaborations with students, educators, and community organizations, we aim to inspire future entrepreneurs, promote wellness education, and build a healthier, more connected society.
Why Work With Us
Hands-on Learning: Collaborate on real-world marketing, branding, and wellness projects.
Innovative Products: Work with a brand redefining natural skincare through magnesium-based solutions.
Community Impact: Be part of initiatives that serve underserved communities, seniors, and wellness-focused groups.
Global Growth: Join us as we prepare for U.S. and international expansion, offering unique opportunities in digital marketing, e-commerce, and export readiness.
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