Business Administration
Main contact
Portals
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Vancouver, British Columbia, Canada
Project scope
Categories
Market expansion Marketing strategy Operations Sales strategy Talent recruitmentSkills
marketing strategies environmental analysis process improvement employee engagement diversity and inclusion revenue stream sales prospecting go-to-market strategy quality assurance employee performance managementThe primary focus for the student will be:
- Strategy - Develop an implementation plan for entering a new market; develop a go-to-market strategy; identify new funding and grant opportunities, write proposals.
- Operations - Recommend process improvements or redesign processes; develop improvements to supply chain processes; introduce quality assurance into our internal processes.
- Marketing - Complete a full customer, competitor, market, and environmental analysis; complete a marketing strategy review; design a new marketing strategy (product, place, price, and promotion);
- Sales - Design a new/improved prospecting process for our sales team; design a new/improved pricing or service structure.
- Talent - Design a new/improved recruitment process; develop a diversity and inclusion strategy; design a new/improved employee engagement program.
Our goal at the end of this experience is:
- Strategy - For the student(s) to help us capture increased market share; for the student(s) to help us capture new revenue streams; for the student(s) to help us secure new funding.
- Operations - For the student(s) to help us implement more efficient and effective processes that maximize employee performance/customer satisfaction.
- Marketing - For the student(s) to help us reach more customers, effectively promote our brand, mission, and story.
- Sales - For the student(s) to help us roll-out better prospecting that increases conversion rates and boost our sales.
- Talent - For the student(s) to help us build and maintain a productive, diverse, and engaged team.
Other duties the student may complete could include:
- (indicate other duties)
Providing specialized knowledge in the project subject area, with industry context.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Providing access to necessary tools, software, and resources required for project completion.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
About the company
Springboard Performance (Springboard YYC) is a dynamic Calgary-based arts organization that produces innovative festivals, programs, and community spaces to connect artists with audiences. Known for initiatives like Fluid Festโan international festival of dance and live artโand the containR Art Park, Springboard cultivates collaboration across dance, theatre, music, and multidisciplinary practices. With a focus on experimentation, accessibility, and cultural exchange, the organization plays a key role in shaping Calgaryโs creative landscape while providing platforms for both local and international talent.
Main contact
Portals
-
Vancouver, British Columbia, Canada