Brand logo and an engaging ad campaign to help foster human connection
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Project scope
Categories
Advertising Branding & style guides Market researchSkills
digital advertisingOur dating app aims to revolutionize the way people connect by prioritizing authenticity and deeper emotional bonds over surface-level attraction. We are seeking a team to craft a distinctive brand logo that reflects our core values of sincerity, emotional depth, and real connection.
Alongside the logo, we require a dynamic ad campaign that resonates with our target audience, effectively communicating the app’s unique approach to modern dating. This campaign should inspire users to seek authentic relationships, differentiating us from traditional swipe-based platforms.
Logo Design: Create a distinctive, versatile, and memorable brand logo that reflects our core values of authenticity, emotional depth, and genuine connection.
Ad Campaign Development: Conceptualize and execute a multi-channel ad campaign (digital, social media, etc.) that effectively communicates our unique value proposition.
Brand Strategy Alignment: Ensure all designs and campaign materials are consistent with the app’s mission and voice.
Market Research: Understand our target audience’s preferences and behaviors to craft visually appealing and emotionally resonant content.
Collaboration: Work closely with the founding team to refine ideas, incorporate feedback, and deliver high-quality results on time.
Providing specialized knowledge in the project subject area, with industry context.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Providing access to necessary tools, software, and resources required for project completion.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
Supported causes
The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.
About the company
Game Pill works with the titans of the world and has worked on over 100+ game titles for brands like Viacom, Disney, Discovery Networks, Google and others. Over the years, we have taken great care with iconic characters like Iron Man, Kung Fu Panda, Barbie, Sponge Bob and countless others. We have come to realize the power of talent with great ideas so we scour the world for the best art, programming and design talent. As a team we conceptualize, test and execute on the best ideas and iterate based on data. We do what we love so you will love what we do.